Some SEO with your Spam sir?

So here there I was, sitting around on a fine sunny Sunday afternoon (sounds like the makings of a song?) – and in an effort to see what else was up in the search world other than the PR Brew-ha-ha, I wandered farther and deeper than usual. Believe me you have to go a long way to avoid PR posts lately. Generally speaking, I don’t play around at Technorati too often as my news reader(s) already have more than enough tidal surge flowing in daily as it is, but today is an exception in desperation . As I dug through mounds and mounds of blog posting mania on PageRank, I started seeing some pretty funky MFA sites (made for AdSense) out there of interest.

Of particular note was one that had the title ‘So you want to be an SEO’. This caught my attention because I was pretty sure I had seen it earlier in the day on Tim Nash’s SEO Blog. This caught me by surprise so I clicked it. Wow, not that’s some minty fresh scraping there I must say!!

The other one that popped up from Technorati was a not-so-dissimilar scraper site.

Ok, now this is getting interesting. I seem to remember seeing this blog template somewhere? Oh yeah - this Spammer owns ShadySEO don't he? It figures, (actually just the same theme) - Oh well, maybe not, moving on... I then decided to poke around and see what footprints I could come up with, which didn’t take long.
** Now I know the boys down at the club will take away my membership card, but this one is just too easy and these folks wouldn’t last long anyways. I asked Tim what he thought and we’re in agreement, so let’s have some fun with it shall we?

Shhhhhhh!! We’re huntin’ WebSpam… huh u huh u

A few weeks ago I mentioned a post that I had come across that had been asking various search marketing types what they felt was a good description of the value proposition for SEO. At the time I said I would come back to it, and so I have. I hadn't stopped to think about where search optimization fits into the marketing toolbox in quite some time, this is as good a day as any to give it a whirl.

Why do we optimize?

So, what is the value of search engine optimization? How does one rationalize it, or how can its advantages be articulated to the potential client or lay person?

To start with in simplest terms, what's the point of a website without traffic? Generally not much, as far as I am concerned. If you spend your wad on that fancy new car and have nothing left over for gas, you’d better be in shape to push it around town my friend. Regardless if it is Paid or Organic (natural search), you will need to consider search engines as a viable traffic source during the website's life cycle. Consider that the search marketing industry itself is still growing some 39% worldwide and as such, natural search considerations (the more desirable of the two) are constantly increasing pressure on business and web site owners to upgrade their offerings in an effort to further compete in the marketplace.

So what are the core values of SEO?

I suppose if I were to explain it, strangely this is the case at the moment, I would have to put the valuations into two camps; the ‘traffic value’ and the ‘implied value’. While the main goal of SEO is to attain (targeted) traffic, there are a few other more intrinsic considerations to be had;

 Do you have a 'Quality' site?

I was travelling around the other day and I ran into a post by Judy from the Inside Adwords crew that was discussing issues related to landing page scores and sites that will most likely find it ‘difficult to advertise affordably’. --- Websites that may merit a low landing page quality score --

While it is for the PPC world not SEO, I think it does show some insight into what the fine folks at Google are feeling about things… so why not have a look;

Ok… are we sitting comfortably? Then we’ll begin.

Apparently my Spam filters are working too well since I ain’t getting no good web marketing Spam lately… whadda drag since I am determined to Stop the SEO Madness. So I guess I will simply go search the web for SEO services and see what I can find…. The Ol ‘Don’t wait for your ship to com in, swim out and get it’ method.

The other day some smart ass asked me why, “ if yer so good why aren’t U ranked #1 for ‘SEO Services’?” – I told him cause I don’t wanna answer dumb ass inquiries all day with crap like “I want to be a PR6” or “Makes me rank in Googles” …. Been there done that. I don't do much actual SEO on my sites... word of mouth keeps me happy thank you very much. Anyway, I decided to search that term for some fun.