I don’t really post much here (in the Blog) as far as theory/tutorial style of posts are concerned. Some folks do in their SEO BLogs, and some folks don’t – I have my own ‘persona’ – and the Blog is mostly about rambling and ranting for me. When I get the urge to do something more technical/strategic I post them in the SEO Knowledgebase on my company site. I didn’t want to dilute my direction here and it allows me to put some content (added value) to the company site…

Now – I get asked a lot about KW research and find many people don’t put the same level of importance on this early step in the SEO process as I do. With that in mind I wrote a guide to Keyword or Phrase research and targeting which I have posted – KW/P Research and Targeting concepts

This is probably not best suited to the seasoned SEO in as much the more casual student or webmaster. Who knows though, I still find tidbits in many posts I read… there is likely something for everyone :0)

… the ranting and rambling shall resume shortly.

In my travels through the world of SEO and Internet marketing I read a lot of material and listen to many questions – some good.. and some, well, not so good. I have read a few ‘How to be an SEO’ articles and participated in some forum threads on ‘Being an SEO expert’ and as always… it can vary greatly in the mystical world of Search Engine Optimization. For the reasonably sane and uninitiated – the search Gods generally don’t spell out for us how the ranking algorithms work – it’s their ‘secret sauce’ – if you will. There is much we know from testing, company releases, blogs and of course the ‘Terms of Service’ for each – ultimately though? We do not have a road map on this journey.

One thing is for sure, in the uncharted waters of Search Optimization many folks simply don’t know where to go, or they are simply trying too hard. It has been said that SEO isn’t rocket science – brother, ain’t it the truth. Certainly there is a long and winding road that can delve into the bowels of search engineering and algorithm weaning – but for the average website owner, it need not be a stress inducing – ulcer feeding beast.

I shall give you a bunch of SEO catch phrases and concepts you can safely avoid - read on....

It's an SEO Learning Link Fest!

(be sure to see the 2008 version of  How to learn SEO)

You know, I have been around many SEO forums in my day and one question that surfaces all of the time is something along the lines “What’s the best way to Learn SEO?”. As U might expect the answer is generally to search and read the forum on which the question is posted. The accompanying suggestions usually are somewhat skewed as forum flies are ‘clique’ type people and have a ‘set’ resource(s) that they all agree on and recommend over and over. If a certain author is not in the good graces of said forum, then regardless of the value of the information, it is likely not mentioned.

So what IS the best way to going about learning SEO? Going onto SEO Forums? Reading books and Blogs? What about Elite Retreats and other SEO Conferences?

Good questions, glad I asked. Each and every one of us learns as we live, differently. So I cannot give a squared away and tidy answer as to the magic formula of learning SEO, but I can give a list of ideas and resources I feel will arm you well in all aspects of SEO and Internet Marketing. This is not a comprehensive undertaking, simply my take on what I would advise…. so read along for the ultimate SEO Learning Guide!