I know I said I was done with PaIR for the moment, I simply wanted to revisit it and post links (in one place) to all the various resources/works. As I come across more and IF I write more I shall put the links here for a good reference point on the topic.

If you haven’t read up yet on ‘Phrase Based Indexing and Retrieval’ I would encourage you to take the journey.

Considering the world was quiet yesterday, with the Super Bowl and all, I decided to take a run at finishing up my recent infatuation with Phrase Based Indexing and Retrieval (PaIR). Originally I did a summary analysis and then followed that up with a more ‘relevant’ discussion of the implications of the system to the everyday webmaster.

This time around I have looked at the patent; Detecting spam documents in a phrase based information retrieval system 

So for those following along at home be sure to have a read through ‘ Spam detection in a PaIR system ’.

So, for some time now I have been a ‘relevance’ junkie as far as the future of organic search technologies go. Early last year it was Semantics ( LSA/I and their ilk) and it soon migrated to Phrase Based Indexing and Retrieval, ( which I lovingly began to call PaIR)

I stopped by a fellow warriors SEO Blog and noticed he was relating a suspicion that ‘phrase based’ technologies could be at play. ‘Somebody at Webmaster-Talk said that Google was going to use ‘phrase-checking’ to see if a site is being google-bombed.’

While going through some G Patents the other day I noticed an interesting couple of descriptions that sounded a lot like they were pulled from the pages from the Death of the GoogleBomb. I will allow U fine folks to make your own decisions… so here they are;

Hey all…  For some time I have been taking a fancy to looking at building Phrases as opposed to Keywords in my SEO efforts. Sure not exactly a new thing, but when combining it with other factors (LSI maybe?) I found many ways to strengthen my ranking efforts with some surprising success.

To that end I have been planning some writings on my thoughts and ideas towards some strategies. Rather than jumping right into keyword research, relevance and content creation, I figured some background may be in order.

Here is some heavy lifting (let’s get it out of the way) to get things started named ‘Phrase Based Optimization’

The journey begins!