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		<title>Google Caffeine; the latest Buzz</title>
		<description>Discuss Google Caffeine; the latest Buzz</description>
		<link>http://www.huomah.com/News/Marketing-News/Google-Caffeine-the-latest-Buzz.html</link>
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			<title>Always Informative</title>
			<link>http://www.huomah.com/News/Marketing-News/Google-Caffeine-the-latest-Buzz.html#comment-1981</link>
			<description><![CDATA[I have to say coming to your site I always know I'm going to read something informative]]></description>
			<dc:creator>Sterling Mckinley</dc:creator>
			<pubDate>Tue, 20 Jul 2010 17:01:53 +0000</pubDate>
			<guid>http://www.huomah.com/News/Marketing-News/Google-Caffeine-the-latest-Buzz.html#comment-1981</guid>
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		<item>
			<title>I've bookmarked your site!</title>
			<link>http://www.huomah.com/News/Marketing-News/Google-Caffeine-the-latest-Buzz.html#comment-2423</link>
			<description><![CDATA[Was doing some research on Google Caffeine for a newspaper column and this is some of the most comprehensive data I've seen - hadn't heard of you before but I'll be back! Thanks.]]></description>
			<dc:creator>Diana Ratliff</dc:creator>
			<pubDate>Fri, 18 Jun 2010 19:53:14 +0000</pubDate>
			<guid>http://www.huomah.com/News/Marketing-News/Google-Caffeine-the-latest-Buzz.html#comment-2423</guid>
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			<title>Google Maps Marketing</title>
			<link>http://www.huomah.com/News/Marketing-News/Google-Caffeine-the-latest-Buzz.html#comment-2361</link>
			<description><![CDATA[I have to say that it is a good way to promote the product or services into maps…but the main question is that when there are more than 10 pizza providers in same location then how can people know that which one is better. Thank You;-).]]></description>
			<dc:creator>Patrick Pole</dc:creator>
			<pubDate>Mon, 14 Jun 2010 13:57:40 +0000</pubDate>
			<guid>http://www.huomah.com/News/Marketing-News/Google-Caffeine-the-latest-Buzz.html#comment-2361</guid>
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			<title>Bill Slawski says:</title>
			<link>http://www.huomah.com/News/Marketing-News/Google-Caffeine-the-latest-Buzz.html#comment-2359</link>
			<description><![CDATA[Definitely, increasing indexing size and speed, and well as making retrieval of information from the index faster would be something that could allow for a more granular personalization . Though one of the reasons to focus upon broader categories in something like a personalized PageRank is often because the information available to the search engine about a particular topic or query may be sparse, when looking at implicit and explicit profiles created for someone through their web histories. The search engine may have to backoff, and try to look broader categories or groups that someone may find of interest, where it doesn't have more specific information. Interestingly, too, part of the evolution of search engines is because of the changes in how people search, and what they search for. If people want more videos, for instance, that means that the search engines have to improve their video search, and it makes sense to include videos in web search results. In many ways, the evolution of search is a response to trying to understand what people are searching for, and want to see in search results.]]></description>
			<dc:creator>Bill Slawski</dc:creator>
			<pubDate>Thu, 10 Jun 2010 14:00:14 +0000</pubDate>
			<guid>http://www.huomah.com/News/Marketing-News/Google-Caffeine-the-latest-Buzz.html#comment-2359</guid>
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			<title>Dave says:</title>
			<link>http://www.huomah.com/News/Marketing-News/Google-Caffeine-the-latest-Buzz.html#comment-2356</link>
			<description><![CDATA[Aye sire, that's been something I've long been wondering about, more granular personalization  . It would certainly go a long way to combating spam, one of the problems presented with behavioural data. I've long had the feeling, reading papers/patents as well as they various public statements, that they are committed to/interested in a deeper personalization  . Some of the Personalized PageRank stuff does get into it, but it's more of a categorizaiton of user types for personalization  than a granular person-by-person approach. We have certainly come a long way since the days of the monthly Google dance, it has been a great ride and I can't wait to see what the future holds. And they say 'SEO is Dead' oh my. As long as they (the engines) keep evolving, so will the job of those looking to ensure content is findable. Thanks again on putting some perspective in on it. Always a pleasure to get input from those with a historical sense of it all.]]></description>
			<dc:creator>Dave</dc:creator>
			<pubDate>Wed, 09 Jun 2010 22:33:24 +0000</pubDate>
			<guid>http://www.huomah.com/News/Marketing-News/Google-Caffeine-the-latest-Buzz.html#comment-2356</guid>
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			<title>Bill Slawski says:</title>
			<link>http://www.huomah.com/News/Marketing-News/Google-Caffeine-the-latest-Buzz.html#comment-2363</link>
			<description><![CDATA[Thanks for including my thoughts on caffeine in this post, Dave. It's hard to even begin to conceive how much data Google is collecting about the Web, books, Maps, Videos, and their other repositories of data, as well as the user-behavior associated with people using those services and their browsing history. I'm thinking back to the days when Google's web index updated every 4 or 5 weeks, and wondering if the effort to update their index in almost realtime shows a transformation of what searchers want from a search engine. If you watched the SIGMOD keynote from Jon Kleinberg yesterday, he talked about two different kinds of informational resources that a search engine could be thought of. One as a current events monitor, and the other as an index of information. With near realtime indexing, and the ability to boost pages based upon things like burstiness of topics/queries, we seem to be seeing an evolution towards that monitoring of current events. A bigger, faster search repository, that can take advantage of user-behavior data, also makes it more likely that Google will experiment with presenting each of us with our own personal index of the Web.]]></description>
			<dc:creator>Bill Slawski</dc:creator>
			<pubDate>Wed, 09 Jun 2010 20:32:32 +0000</pubDate>
			<guid>http://www.huomah.com/News/Marketing-News/Google-Caffeine-the-latest-Buzz.html#comment-2363</guid>
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