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Energy - Part III

Written by David Harry   
Wednesday, 08 February 2012 14:28

the Art of War; SEO Style(Part of the series on Sun Tzu's ; The Art of War – from the SEO perspective.)

Sun Tzu said:

The onset of troops is like the rush of a torrent which will even roll stones along in its course. The quality of decision is like the well-timed swoop of a falcon which enables it to strike and destroy its victim.

Therefore the good fighter will be terrible in his onset, and prompt in his decision.


SEO Style;

This speaks to timing. Knowing when to move and when not to can be quite important in SEO. It might be a seasonal target where we need to hit the space with velocity timed to peak. It may be a program that seeks virality; timing can be everything.

The SEO warrior must be conscious of timing. Knowing when to strike will help to ensure victory.


Sun Tzu said:

Energy may be likened to the bending of a crossbow; decision, to the releasing of a trigger.

SEO Style;:

In the early parts we again consider timing V preparation and strategy. I've seen link bait fail by missing a moment. Programs gone astray by not realizing core keyword evolutions. Many a arge corporations weakness in battle is the inability to be nimble. Timing plays a roll across all aspects of our world.


Sun Tzu said:

Amid the turmoil and tumult of battle, there may be seeming disorder and yet no real disorder at all; amid confusion and chaos, your array may be without head or tail, yet it will be proof against defeat.

SEO Style;:

If we have undertaken the planning, the strategy and other steps along this journey, then our strategy may seem like no strategy at all. It seems chaotic not planned. Our competitor should never see us coming. Even to the trained eye our SEO programs seem unclear or non-existant. Let others in the query space concern them with each other, considering your successes to be chance, while you move past and defeat them all.


Until next time.... remember; “Muddy water, let stand becomes clear.” - Lao Tzu


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