SEO Geeks Picks 09; Yahoo Search Patents

SEO Geeks Picks 09; Yahoo Search Patents

Last but not least… ok, well maybe so.. is Yahoo. Once upon a time they were #2 in the big swim but with the prospect of BingHoo, they’ve taken somewhat of a back seat in my patent watching. If you’re somewhat new to the world of SEO geekdom, it is worth noting that Yahoo has some of the foremost talent in the ‘query analysis’ world. I’d at least recommend digging into those.

Beyond that, Yahoo does put out more social media/networking related patents than G and MS combined. I haven’t included social patents that were non-search related here though. I will be posting a round up of social patents in the near future… so watch for that…

Yahoo Search Patents 2009

Query Analysis

	Segmentation of search topics in query logs Systems and methods for search query processing using trend analysis Multi-term search result with unsupervised query segment Automatic Detection of Needy Queries System for classifying a search query Method for Calculating Score for Search Query Search query scoring and popularity monitoring and systems System and method for determining alternate search queries

Semantic Analysis

	System and method for identifying base noun phrases Consistent phrase relevance measures Semantic canvas Method and system for performing phrase/word clustering and cluster merging System for automatically annotating training data for a natural language understanding system Method for finding semantically related search engine queries Ranking parser for a natural language processing system Context-based key phrase discovery and similarity measurement utilizing search engine query logs Flexible keyword searching

Implicit and explicit data

	Shared influence search Customization of search results User entertainment and engagement enhancements to search system System and Method for Creating and Applying Predictive User Click Models to Predict a Target Page Associated with a Search Query Method and systems for using community bookmark data to supplement internet search results Personalization of search Collaborative-filtering contextual model based on explicit and implicit ratings for recommending items Systems and methods for collecting user annotations Trail Identification in Search Results Monitoring user interactions with web pages

Geo-local

	Real-time search term popularity determination, by search origin geographic location System and method for updating a search results page in response to a user map interaction Local query identification and normalization for web search System and method for providing geo-relevant information based on a location Identifying regional sensitive queries in web search

Universal

	Inclusion of interactive elements on a search results page Generating diversified vertical search listings Automatic relevance and variety checking for web and vertical search engines Realtime indexing and search in large, rapidly changing document collections

Spam (adversarial IR)

	Identifying Spam hosts using stacked graphical learning Detecting spam hosts based on propagating prediction levels Detecting spam hosts based on clustering the host graph Method and Apparatus for Detecting Spam User Created Content Link-based spam detection

Recommendation

	Search query transformation using direct manipulation Providing Suggestions During Formation of a Search Query Bucket-based searching Recommending queries when searching against keywords

Social

	Identifying and employing social network relationships System and method for Word of Mouth Advertising Search result abstract quality using community meta-data Rating user generated content in search Friendly search and socially augmented search query assist layer

Temporal

	System and method for history clustering Editing history in a search results page System and method for providing temporal search results in response to a search query

Links

	Presenting linking abstracts for Search Results Unsupervised, automated web host dynamicity detection, dead link detection and prerequisite page discovery for search indexed web pages User-sensitive pagerank Method for identifying related pages in a hyperlinked database

Ranking Methods

	Search Query Method/system/apparatus for reordering search results Reranking and increasing the relevance of the results of Internet searches Associating documents with classifications and ranking documents based on classification weights Method and apparatus for search ranking using human input and automated ranking Optimizing ranking functions using click data

Named Entities

	Extracting entities from a web

Infrastructure

	String processing and searching using a compressed permuterm index. System for refreshing cache results Pre-fetching data for document ranking System and method for contextual commands in search results page

Page Segmentation

	Structural clustering and template identification for electronic documents Method for segmenting web pages

Other

	Background contextual conversational search Keyboard navigation in a search results page Method and apparatus for performing a search Aggregation-specific confidence intervals for fact set queries Information retrieval using dynamic guided navigation Ranking documents through contextual shortcuts Hybrid term and document-based indexing for search query resolution System and method for improving online search engine results Method for previewing search results Unsupervised detection of web pages corresponding to similarity class

Once more it is interesting to note the continued interest in behavioural data (implicit and explicit user feedback). This was a common theme among the big 3 as far as patents being awarded in 09. As noted off the top, Yahoo also had a TON of social related patents. It seems that this would be the new direction for them beyond search (which has been the case for a while now). What will become of poor ol Yahoo? Only time will tell.

Tomorrow we will continue the journey with some of the best from the world of SEO videos, news and tools from around the blogosphere. And where to all these goodies come from? Well, the SEO Geeks Newsletter of course. Sign up now and get all the best all year long!

Stay Tuned

Top Picks 09 Series;

Top SEO posts from 2009
Google Search Patents 2009
Yahoo Search Patents
Microsoft Search Patents 2009
SEO News 2009
Local, Social and Tools 09
SEO Videos 09

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Comments (2)

• |122.162.111.xxx |2010-01-06 17:15:55 RisingPhoniex
  Thank you Dave for completing the set. It is wonderful that you have arranged them under various heads.
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• |111.92.3.xxx |2010-01-07 11:19:13 online business  - Online Business
  =) David, you are great. Do you provide training on SEO for newbies ? If so I can recommend your site to my friends so that you can take care of them. Anyway I will tell them to contact you via contact form. Thanks.
  
  Your site looks nice =D
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