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Search Marketing round up June 21

Written by David Harry   
Saturday, 21 June 2008 08:07

Latest Search News

From the Search Marketing Room on FriendFeed

SES Toronto: SEO Don’ts, Myths and Scams - TopRank
Google Trends Comes To Web Sites: Trends For Web Sites - Search Engine Land
XML Sitemaps: The Most Overrated SEO Tactic Ever - Small Business SEM
Faces and Landmarks: Two Steps Towards Smarter Image Searches - SEM ClubHouse (sub by SpostareDuro )
5 Great (Free) Web Analytics Tools You Might Not Know About Yet - Web Analytics World
Landing Page Testing: How Much Is Too Much? - Search Engine Land
Compete: Google Keeps Stomping The Others In Search Traffic - SEL
Donna's big list of Search Bloggers - SEO Scoop
Linkbait Crashes New Google TruthRank Algorithm, Saves the World Schmearch - (sub by Brian Carter )


From the Learn SEO Room on FriendFeed

Google Defends Bad Link Theory - Competitors Can't Hurt You - SE Roundtable (sub by Liam Delahunty )
The Evolution Of The Modern SEO - Van SEO Design
Link Blocking Strategies That Provide Maximum Impact On Your SEO Campaign - Search Engine Guide
301 Redirect Explained - Shimon Sandler (sub by Garrett Pierson)
An SEO Framework that Works - Conversation Marketing
Understanding The SEO Site Review Process - Bruce Clay
the Art of Google PageRank Sculpting - Search Engine Journal
Local Search Ranking Factors - David Mihm
Blog Farms and Black Hat SEO SEO Theory
The Glory of Absolute Linking (As Opposed to that Relative Linking Crap!) - Search Engine Guide
How Google Universal Search and Blended Results May Work - SEO by the Sea

Read more... [Search Marketing round up June 21]

The Anniversary Post

Written by David Harry   
Thursday, 19 June 2008 07:32

A tale of blogging from a wandering web Gypsy

After many hours, 360+ posts, nearly 1000 comments (not including spam – he he) and countless thousands of visitors from more than 100 countries - we have hit another landmark on the trail. Two years of wandering, rambling and ranting!

“I write one page of masterpiece to ninety one pages of shit,
 I try to put the shit in the wastebasket.” - - Hemingway

To mark it, why not take the opportunity to highlight some of what makes this my second home… care to ride along?


What gives with the domain name?

To start with let’s get the easy stuff out of the way; WTF is with the domain name

Fire HorseI realized quickly how peeps might be struggling with the name when I heard Danny once attempt it on WebMaster Radio as… "HooooMaaa" …. with an inquisical WTF? tempered tone - Forgive me folks, the name is a troubling tale, allow me to elaborate;

Huo Mah (or Ma) = Ho-ma : (or if you feel adventurous = Who-oh-ma)

It means of course; Fire Horse - and the Blog, inventively enough; the FireHorse Trail

It stems from my years as an avid practitioner and student of the Martial Arts and Chi-kung. It is merely my Chinese astrological symbol – more on that here.  This should also help clear up my penchant for eastern flavours and honorable offerings as well….

Once merely an intranet with a domain easily remembered, for me at least, this blog became somewhere to vent and post answers to common questions I’d run into. Certainly in hindsight something more memorable, easy to pronounce that related to marketing might have been a good idea for a domain …. But it’s not how things have worked out, ok?

Glad to finally put that one to bed... sigh..

Read more... [The Anniversary Post]

Search Marketing Round Up June 13

Written by David Harry   
Friday, 13 June 2008 09:09

A week's worth of Search Marketing goodiness

From the Search Engine Marketing Room on Friend Feed

Quick & Dirty Guide to Copyrighting Your Content - Bruce Clay
Top 10 Talents of the Rock Star Analytics Expert - Avinash Kaushik
SEO Consultant or SEO Services? - SEO Design Solutions
Google Result Offers You to "Skip Intro" - Blogscoped
Are You Losing Your Shirt Because You're Wearing the Wrong Shirt? - Brian Carter
Top 10 Search Terms in 10 Categories, May 2008 - ClickZ
4 Hidden Benefits to Monetizing via Google AdSense - SEO Book
The Big Picture -- Well-Rounded SEM for SMBs, Part 2 - Search Engine Watch
AdWords 911: The 4 Step Emergency Fix for Dying AdWords Accounts - Brian Carter
Are You Ready for Web Analytics 2.0? - Doted Guru
Is black hat SEO advanced enough to be called advanced SEO? - SEO Theory
Was SMX Advanced Too Black Hat or Just Not Enough Advanced White Hat? - SEOmoz
Five Takeaways from SMX Advanced - Small Business SEM
Engage the Cloaking Device: Hamlet's presentation at SMX Advanced - Hamlet Batista


From the Learn SEO Room on FriendFeed

How Google Universal Search and Blended Results May Work - SEO by the Sea
the Ultimate guide to Wordpress SEO - Yoast
Title-tags for dummies? How to explain basic SEO concepts to your clients and prospects - Search Written
SEO Competitive Analysis - Search Engine Watch
25 Online KW research tools - Mich
Grab Your Longtail Keywords By The Short And Curlies - SEOps Center
Building Bricks: Keyword Discovery Process for Small Businesses - SEOmoz
HTML Sitemap Design and Theory - Fundamental Basic Principles of HTML Sitemap Design - SEO Theory
Why your linking tests suck - SEO Theory
3 Best Desktop Backlink Checking Tools - Search Engine Journal
SEO - Managing Your Organic Keyword Campaign - SEO Design Solutions
Nofollow “Help” Center From Google - Jaan Kanellis


Read more... [Search Marketing Round Up June 13]

the Plurk Lurker

Written by David Harry   
Thursday, 12 June 2008 04:37

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Just a quick Plurk search via Google Custom search engine I whipped together for my PlurkPeeps -- Enjoy!


A funny Coors Ad

Written by David Harry   
Monday, 09 June 2008 16:26

Seriously.. it's F&@cking funny

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