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Two of my sites need a new loving parent

Written by David Harry   
Saturday, 27 July 2013 16:19

Hey gang, long time no yak right? I really haven't been writing here over the last year or more because, well... I started Search News Central and have been writing there as well as other locales (such as Search Engine Watch)/. It all started because many friends in the business wanted a leg up by writing here and I figured a new site would be a great idea.

That was then, this is now....

Over the last 6 months we've come to the realization that we don't have the time and staff here to really manage both SNC and our sister site, the SEO Training Dojo. And so, I am considering selling off SNC.

Also up for sale in today's awesome Gypsy sell off, is Reliable SEO. Once upon a time I had seperate websites for our web design and SEO services. Back in January of this year we brought everything back together over on Verve Developments. As such, I no longer have need for the Reliable SEO domain. It is now on the block as well.

While I am fielding offers, if I don't get one that I like, I shall likely just move the content from the sites and redirect. We're not GIVING them away.... a great deal of luv and effort went into the sites.

Here's some details on each;


Search News Central

This is our news site as mentioned earlier. While it was set up to cover many aspects of search and social, the core content is mostly SEO centric at this time.

Search News Central for sale

Links;

Below is some info on the site's link profile.

  • Ahrefs; 18 407 links from 744 referring domains (1200 from our other properties)
  • Majestic; 28 640 links from 818 referring domains (1200 from our other properties)

We have a strong link profile as well... we don't 'BUILD' links to the site. Links from top end locales include;

  • Search Engine Land
  • Search Engine Watch
  • Huffington Post
  • Media Post
  • Econsultancy
  • Marketing Land
  • Marketing Bistro
  • SEO Book
  • Moz
  • Webmaster Radio
  • Searchmetrics
  • PubCon
  • Distilled
  • SEO by the Sea

.... and many more. As for ToolBar PageRank etc.... (for those that care) the site has

  • Google TBPR; 4
  • Moz DA; 49
  • Ahrefs DR; 99.8


Social Media Channels

The website's social media channels are as follows;

We've been fairly active but never really set about a strong social media campaign to build out the channels. There's a ton that can be done on this end to improve things. Again, we never had the time to commit.

YouTube / Video; one of the recent things we started doing was more in terms of video. We had a few in our posts and also started doing monthly LIVE events via Google Plus Hangouts.


Traffic and Rankings

Sadly, we've also never really spent the time on SEO for the site. LOL. Yea I hear ya, STFU aight? Between the Dojo and client work, she was the ugly duckling of the family.

Traffic; on a good day she only does about 600 unique visitors / day, she's had some 35k uniques this year. And really, this year sucked as we slowly realized we couldn't keep up. The previous years were far better.

Rankings; as with most blog/news type sites, a great deal of the search traffic comes from terms related to the various posts, not the 'money terms'. The (not provided) from Google is a staggering 77.9%. As such it's a bit tough to tell exactly what's driving the most traffic.

We rank around 21st for [search news] and about the same for [SEO news]. Those are about the only 'money terms' as far as that goes.


Site;

Articles; there are currently 396 articles on the site.

CMS; is on Joomla CMS with JoomlaMagazine for display elements.

At this point the main thing required is a new template. To freshen things up and add responsive design. We can assist with that (for the right price) or we can help move everything onto a WordPress or other CMS if desired (again, for the right price).

Authors; we currently have around 20 authors. Some notibles that have posted past and present include;

David Harry (obviously)

  • Terry Van Horne
  • Anthony Verre
  • Barry Adams
  • Doc Sheldon
  • Gabriella Sannino
  • Ian Lurie
  • Garrett French
  • Mike Wilton
  • David Iwanow
  • Glenn Gabe
  • Michelle Stinson Ross
  • Jim Hedger
  • Gerald Weber


Penalization History

  • No manual actions have ever been taken against the site
  • No hits from Google Panda/Penguin against the site

The site has never been hit with anything and has a strong trust factor as far as Google is concerned.


Revenue Stream;

Well..lol.. that's an easy one. There is none. Sadly this is an area we really hadn't focused on as we wanted to establish the site before really getting into this end of things. That, and as mentioned earlier, we really just didn't have the time nor manpower to get into this properly.


Terms

We will help manage the site for 1 month and train your people to use the author communication system as well as adding content to the site as needed. We won't run the site, but we will assist with the transition.

We will continue to also assist in the ongoing social channel promotion including posting SNC content on streams from the SEO Dojo and my personal accounts. This will also run for the first month or so.

We require that our advertising on the site remain for a period of 6 months. At this time we have banners running for SEO Training Dojo, SEO Pros and Verve Developments. And hey, it looks good for attracting new advertisers when there's already some on the site. Right?

As per above, we will continue to run adverts and show links to SNC via our other properties. That amounts to some 1200 links in total.

And there you have it. She's certainly not kicking ass, but the potential and ground work is there. It can't be stressed enough that I will just move the top posts/pages and just redirect them, before I'll let the site go for a pittance. There's just far too much value and time in for me to not make that stipulation.

Want me to stick around as a figurehead? Let me know... that option might be something I'd consider for the right price.


Reliable SEO

This is the little baby of the two, but I love 'er just as much. As far as some details, there really aren't much. Our time was spent on the other sites and my client work. Marketing myself via Reliable was never really needed.

Reliable SEO for Sale

Links;

Below is some info on the site's link profile.

  • Ahrefs; 4276 links from 139 referring domains (400 from our other properties)
  • Majestic; 2000 links from 139 referring domains (300 from our other properties)

Some of the links to the site some from;

  • Search Engine Land
  • Search Engine Journal
  • Search Engine Watch
  • Bruce Clay
  • Search Engine People
  • Vertical Measures
  • WordStream
  • Searchmetrics
  • Web Pro World
  • SEO by the Sea

.... and more. Again, we don't 'build' links to our sites and as such, there's a good trust and authority in the link profiles.

Citations; it should also be noted that we have some non-link citations from the Wall Street Journal, USA Today and multiple times from Media Post. It should be noted these are citations such as "David Harry from Reliable SEO" and the like.

As for ToolBar PageRank etc.... (for those that care) the site has

  • Google TBPR; 3
  • Moz DA; 35
  • Ahrefs DR; 98


Social Media Channels

We did barely ANY social media activity and building for this site. The channels are in place at least, but that's about it lol. The website's social media channels are as follows;


Traffic and Rankings

Again, broken record time, there's not been much effort on this front. Most of the search traffic comes from terms related to [SEO KPI] and [SEO benchmarks] which is a post in the knowledge base section of the site.

Nothing to see here, move along...


Site

Content; beyond the informational service pages, there's a dozen or so older articles in the 'SEO knowledge base'. http://www.reliable-seo.com/knowledge-base/

CMS; is on Joomla CMS with a few add-ons for forms and newsletters.

Form; we also have a crappy RFP form that, while in need of an update, is in place at least. http://www.reliable-seo.com/form/4-request-for-proposal.html



Penalization History

  • No manual actions have ever been taken against the site
  • No hits from Google Panda/Penguin against the site

The site has never been hit with anything and has a strong trust factor as far as Google is concerned.

And that's about it for that one... Obviously I am not looking for a King's Ransom here. What's more important is that I have been associated with the domain for many years and I won't let just anyone take it over. I'd rather redirect before giving it to someone that might tarnish it's image.

Want me to stick around as a figurehead? Let me know... that option might be something I'd consider.


Anyway, I am sending this out to the folks I know in the industry for first cracks at them. In fact, if I can't find someone I trust/like to pass these too, it won't happen. I can't really put my children into the hands of anyone I think might sully the name. I'd rather just move content and redirect.

If you're interested in talking about either of these, please do get in touch by email (likely anyone I'd sell to already has mine) or hit me up via the contact page on this site here.

Cheers and have a great week!!!

 

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